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Syllabus


Beauty School Online course covers the breadth of knowledge that you need in order to help you become a beauty professional – from the basic anatomy to business practices to the treatment room.

Excel with Business believes in targeting our course content to make the best possible use of your precious time. For this reason, we ask our course authors to make the extra effort to refine their course syllabus to the most essential subjects.

 

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Our 23-Unit Syllabus

1. Starting Out

Understanding the treatments you should be introducing to your business. Advice on choosing your practical training provider, to get insurance to practice.

2. Market Research

How to carrying out market research to work out if your business is viable. Focusing on building a business that fills a gap in the market.

3. Business Set Up

Helping you decide on the particulars of your business set up, whether you will be working alone or with someone else.

4. Location

Exploring the options of where to locate your business whether in fixed premises or mobile. Covers in-salon (leased and owned), mobile and work-from-home businesses. The benefits and disadvantages that you need to be aware of before you commit to your choice.

5. Business Plan

Organizing your business plan. Working out your accounting profit and cash flow. Guidance on computer systems and software. Record keeping for your accountant.

6. Marketing

Branding your business. A wealth of marketing ideas to maximize your client base and keep your customers returning. How to turn potential enquiries into clients. How to increase your visibility, design your website, advertise, hold events and produce effective promotional literature. Includes templates for creating your: website; business cards; flyers/leaflets; gift certificate and loyalty cards.

7. Sales

How to get over any fears of selling treatments and products to increase your profits. Learn how to get your clients to spend more money. Exploring E-commerce.

8. Protecting Yourself

Insurance, dealing with unhappy customers and avoiding complaints. Your security in-salon, mobile and as a work-from-home therapist.

9. Rules and Regulations

Covers licenses, health and safety concerns and regulations. Includes links to helpful resources to meet local authority guidelines.

10. Employment

The particulars of working as an employee or employing staff, including going for job interviews, recruiting staff and ensuring the smooth running of your business.

11. Professionalism

How to keep ahead of the game and stand out from the competition. How to conduct yourself in appearance and manner.

12. Anatomy and Physiology

Anatomy and physiology closely related to the treatments you will be performing. Includes summary sections with a simplified breakdown of key facts. Includes a detailed breakdown of the systems of the body and the skin.

13. Infection Control

Explores the risk of infection that a beauty practitioner may be exposed to at work. Focuses on hygiene procedures and equipment needed to prevent infection and meet local government requirements. Provides a printable consultation card to record contraindications and printable doctors letter.

14. Nail Treatments

Full manicure and pedicure instructional videos. A guide to perfecting your technique, top tips and troubleshooting, how to achieve a perfect polish application every time for block color (colour) and French polish. Details of contraindications. How to make your treatments luxurious to stand out from the competition. Retail suggestions. Provides printable aftercare advice forms and cheat sheets.

15. Waxing

Waxing procedure instructional videos including upper lip, bikini and underarm. How to remove every hair when carrying out a waxing procedure with strip and stripless wax. Appropriate procedures for specific areas, top tips and troubleshooting. Details of contraindications. Retail suggestions. How to make your treatments luxurious to stand out from the competition. Aftercare advice forms. Cheat sheets. Provides printable aftercare advice forms and cheat sheets.

16. Eyebrow Shaping

How to produce the perfect eyebrow for every type of client. Details of contraindications. Tweezing and waxing instructional videos. Retail suggestions. Provides printable cheat sheets.

17. Lash and Eyebrow Tinting

Eyelash and eyebrow tinting instructional videos. Details of contraindications and patch testing. How to tint the eyelashes effectively, avoiding any discomfort to your client. Custom blending. How to make your treatments luxurious to stand out from the competition. Retail suggestions. Provides printable cheat sheets.

18. Eyelash Perming/Lifting

Eyelash lifting instructional video. How to achieve a perfect result even on difficult lashes. Details of contraindications and patch testing. Retail suggestions. Provides printable aftercare advice forms and cheat sheets.

19. Semi Permanent Eyelash Extensions

How to produce beautiful eyelash extensions and avoid the pitfalls. Details of contraindications and patch testing. A step by step guide to building a framework and achieving different designs. Retail suggestions. Provides printable aftercare advice forms and cheat sheets.

20. Facials

Basic facial procedure instructional video including massage. Understanding facials. Details of contraindications. How to carry out a detailed skin analysis to determine skin type and condition. Choosing your skincare provider. Incorporating electrical treatments. How to make your treatments luxurious to stand out from the competition. Retail suggestions. Provides printable skin analysis consultation card including a flow diagram to diagnose skin type. Provides printable aftercare advice forms and cheat sheets.

21. Intro to Body Treatments

Includes instructional videos of a full-body massage spit into body parts. Covers basic massage movements. Details of contraindications. Provides printable aftercare advice forms.

22. Body Conditioning Treatments

Includes instructional video of body scrub and chocolate product application. Introduces a whole range of treatments that are potential money spinners. How to make your treatments luxurious to stand out from the competition.

23. Fake Tanning

How to achieve a perfect result every time. Appropriate procedures for manual tanning and spray tanning, top tips and troubleshooting. Retail suggestions. How to make your treatments luxurious to stand out from the competition. Details of contraindications. Provides printable aftercare advice forms and cheat sheets.